In its ongoing commitment to innovation in the world of wine, Marqués de Murrieta has unveiled a groundbreaking biodiversity conservation plan for its vineyards. This pioneering initiative in Spain aims to safeguard the unique ecosystem of its historic estate—a terroir that, over recent decades, has yielded some of the most iconic wines worldwide.
It was in 1852 when the winery’s founder, Luciano Murrieta, introduced techniques he had learned in Bordeaux to Rioja, crafting what is now considered the first fine Rioja wine. Nearly two centuries later, the Cebrián-Sagarriga family, proprietors of the emblematic winery, are taking another decisive step to ensure the enduring excellence of their wines by protecting the historic estate located in Logroño.
The very winery that gave birth to Rioja is now one of the most innovative in the viticultural sector, employing cutting-edge techniques and spearheading avant-garde projects focused on preserving and enhancing the exceptional quality derived from its estate.
“Our Finca Ygay, with 300 hectares of vineyards, is a haven for biodiversity—a living ecosystem where every species plays a fundamental role. At Marqués de Murrieta, nature is an intrinsic part of our identity, and we must protect it so that future generations can continue to enjoy the finest Rioja wines,” emphasizes Vicente D‑Cebrián‑Sagarriga, President of Marqués de Murrieta.
The ambitious plan, structured in several implementation phases, has already commenced with a comprehensive technical survey of the fauna and flora inhabiting the estate—elements that are crucial to the vegetative cycle of its vines. These efforts are designed not only to maintain the natural equilibrium but also to enrich soil vitality, enhance vineyard quality, and secure the estate’s future.
In its initial phase, a meticulous bird census was carried out—a complex undertaking that has enabled a deeper understanding of the species gracing the skies above Finca Ygay. Notably, certain bird species contribute to the natural regulation of other populations, thereby preventing potential damage to the vineyards and promoting organic pest control.
Simultaneously, the winery’s technical team, led by María Vargas (honored as “Best Winemaker in the World”), is conducting an exhaustive soil analysis across the historic estate, which is segmented into 30 distinct “pagos” (vineyard plots), with the objective of preserving the pinnacle of vineyard quality.
Strategic Project
This plan stands as one of the most significant initiatives of the centuries-old winery, which has emerged as a leader in sustainability and environmental conservation. It defines a series of adaptive measures to confront major challenges, including climate change.
These proactive actions have garnered the winery several accolades, such as the Sustainable Wineries for Climate Protection (SWfCP) certification, affirming its steadfast commitment to quality and sustainable practices.
